In addition, due to the suddenness of the rapid expansion, the actual executives did not conduct in-depth research on the expansion area in a short period of time, and ignored executive list industry characteristics such as regional protection. Although some areas cost a lot of human and financial resources, they have never been able to attack. . Although executive list the later adjustment was made quickly, the loss was stopped in time, and the external promotion was suspended, but the price paid in the front was too heavy, and the project was stagnant. It was only later that I learned that this style of play was decided on a temporary basis in the project development planning meeting.
The reason turned out to be that everyone felt that the product was already very good and fully met the requirements of commercialization. I executive list have to say that blind confidence killed the product. what! In the book "Operation Light", the author divides the development stages of products into 4 types, namely exploratory products, rapid growth executive list products, mature and stable products, and decline products, and focuses on different types of products. have been explained. A brief summary is that the purpose of product operation in the exploration period is not for rapid growth, but to prepare for the early stage. The rapid growth period is to occupy the market and quickly acquire customers.
The mature period is more concerned with realization and refined operations, and the recession period is to do a good job of retention. Maintenance, upgrade renewal, etc. Compared with the C-side, due to customer attributes or industry executive list characteristics, the B-side will have a longer time interval between the development stages of its products. Although the failure of product B is related to blindly confident play, its essence is still a misjudgment. In executive list the product growth stage, we are eager to achieve success when we should be preparing and accumulating energy. Suggestion for B-side new media operation: It is quite helpless to encounter such a situation.